The name eBID Storage Auctions was drawn up with no consideration of ibid4storage being a similar name. I think we were aware of their existence, and also of the existing eBID site, but we wanted to capture the notion of online/electronic bidding for storage auctions, so we landed where we did.
No affiliation whatsoever with the other auction site named eBID.
It's also a plus that when talking to customers / operators, we can just say "eBID". Short.
It's funny, I don't know why, but I still have trouble remembering which way ibid4storage goes. ibid? ubid? who bids? I can never keep it straight.