How to Have a Successful Online Storage Auction

Online Storage AuctionAs laws start to change to keep up with technology, the world of storage auctions has begun to change as well. Now, virtual storage auctions are swiftly gaining in popularity thanks to their convenience and effectiveness.

These auctions are a great choice for private sellers, storage facilities, auctioneers and auction hunters alike. If you’re never considered selling anything through an online storage auction before, here are a few tips to ensure your success:

  • Take high-quality photographs. The people bidding on your unit will only have these photos to go by, so you’ll want to be sure they’re as good as possible. Get good lighting and zoom in on objects to show clearly what they are. Try to get several angles of the unit.

  • Don’t take any photos that show the unit’s number, and don’t list the unit number on your ad or the auction listing’s page. This will prevent break-ins. After the unit has been sold, you can provide that information discreetly to the person who made the winning bid.

  • Describe items accurately and honestly. Don’t try to write a sales pitch of anything, and don’t make any sweeping statements about the quality of the item unless you know it’s true. Focus instead on the facts, you don’t want to get in trouble for making false claims about whether an item works or is in perfect condition.

  • Give the unit plenty of time to attract interest, but not so long that the bidders get exhausted. An auction that runs from 10-14 days is usually the best as it gives us ample time to market the unit.

  • Remember to link to the auction from multiple sources. Mention OnlineStorageAuctions.com in your notice of public sale, on your website, and all of your social media accounts. The wider your exposure, the more bidders you’ll receive and the higher your bids will be.

  • Be sure to list any special terms, conditions or limitations you may have and spell them out clearly to prevent confusion.

    As virtual storage auctions become more mainstream, you will start getting even more traffic to your online auctions. One day, these online storage auctions may totally eclipse live auctions. Until then, you can use these tips to maximize your earnings from any virtual auction you choose to run.

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Tiana Bodine

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